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BestSecret: Data Streams for Everyone. Fashion for Members Only.
With Confluent Cloud, we can now provide operational data in real time to any team that needs it. This is really powerful and significantly reduces our operational burden.
Challenge
- Demand for scaling to address rapid business growth
- Exposure of isolated data sources to expedite the innovation process and improve customer experience
Solution
Fully managed Confluent Cloud provides the business with a stable and reliable event-driven architecture which can scale to meet business demands.
Results
- Optimization of resource utilization
- Able to scale with the business as it grows, while scaling to peak demands when required
- Stable, reliable system used by multiple teams throughout the business
- Ability to spin up a completely new business idea in just a few weeks
- Faster innovation delights more customers, more quickly
BestSecret is a leading European online destination for off-price fashion. With a focus on premium and luxury apparel and a permanent assortment of around 3,000 international brands, the Group provides its customers with highly desirable fashion at attractive discounts in a premium shopping environment. At the same time, BestSecret enables its brand partners to clear overstock at scale with minimum visibility and maximum brand equity protection and offers them a flexible combination of a wholesale model and Curated Platform. The unique business model is based on its closed character with an invitation-only customer membership, the longstanding brand partner and customer relationships, a tech-focused mindset, and an inherently sustainable value proposition. BestSecret has a strong track record of profitable growth over many years. It generated revenues of EUR 1,051 million in 2022 and employs around 1,900 people from over 90 nations. The Group draws on a heritage of nearly 100 years in the textile and fashion industry and today is owned by Permira Funds and the founding families Schustermann and Borenstein.
Delivering exceptional digital and mobile experiences is also paramount to their customer experience strategy.
To do this, BestSecret needed a way to ensure stability, scalability, and reliability for their event-driven architecture.
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