Confluent Announces $200M Investment Across Global Partner Ecosystem

Today, Confluent announced a $200 million commitment over the next three years designed to supercharge the growth and impact of its global partner ecosystem. This investment expands on Confluent’s partner-centric strategy; well over 20%* of the data streaming pioneer’s business in the past year has been partner-sourced, underscoring the ecosystem’s vital role in unlocking real-time use cases at scale.

However, in an increasingly real-time and AI-driven world, a robust global partner network—encompassing cloud providers (CSPs), independent software vendors (ISVs), system integrators (SIs), and managed service providers (MSPs)—will become even more critical to helping more businesses become modern, data-driven organizations. This investment unlocks more strategic platform integrations, increased go-to-market coordination, and advancement of Confluent’s new OEM program designed to dramatically simplify monetization of the data streaming platform (DSP).

Learn how we’re helping partners seize the data streaming opportunity, integrating Confluent as a core part of their businesses and unlocking new revenue opportunities.

Data Streaming Represents a $100B Opportunity

Real-time experiences are becoming core to how we live, work, and do business. From personalized customer interactions to automated backend operations, enterprises are increasingly relying on real-time data to stay competitive. At the same time, emerging technologies like generative artificial intelligence (AI) are raising the bar for what's possible while requiring a constant flow of fresh, high-quality data.

The ability to stream and act on data in the moment has become essential for any business to drive innovation and growth. In the fourth installment of our Data Streaming Report, we uncover insights from 4,175 IT leaders on how a DSP simplifies data access and enables data reuse by delivering the right data exactly when and where it’s needed.

Confluent pioneered the data streaming category to meet this need, offering a platform purpose-built to put data in motion across the enterprise. As more organizations embrace event-driven architectures, the market for data streaming is rapidly expanding. It’s projected to reach $100 billion by the end of 2025.

Investing in Confluent’s Partner Ecosystem

Confluent—named in Forrester’s “The Streaming Data Platforms Landscape, Q3 2025”—is at the forefront of the data streaming era, enabling organizations to tap into the full potential of their data with the speed and agility that modern use cases demand.

As an organization grounded in partner coordination, we’re further investing in our partner ecosystem—inviting more businesses to join us in capturing the more than $100 billion market opportunity. Data streaming platforms don’t operate in isolation. They sit at the heart of the modern data and AI stack, requiring seamless coordination with diverse partner types:

• SIs and MSPs: We collaborate closely with SIs and MSPs who bring deep domain knowledge and implementation expertise to every engagement. Working together with our team of data streaming experts, they help joint customers design, build, and manage real-time solutions tailored to specific business goals—ensuring long-term success and ongoing innovation.

• ISVs: Our ISV partners extend the value of Confluent by building and validating integrations between their products and our platform. Together, we offer customers pre-built connectors and data pipelines that rapidly accelerate time to value and simplify the development of event-driven applications across a wide range of use cases.

• CSPs: We go to market with leading cloud providers who have tested and certified their infrastructure offerings with Confluent Cloud, delivering the most optimized platform and support for managing real-time data streaming at scale. These partnerships ensure that customers can seamlessly deploy data streaming in their cloud of choice with the confidence of high performance, reliability, and global reach.

A diverse partner ecosystem is a force multiplier for Confluent, delivering the technology, domain expertise, and scale needed to safely and securely accelerate customer success around the world. Our partners help businesses cost-effectively harness the power of Apache Kafka® and Apache Flink®, seamlessly integrate all their data systems, and build real-time applications that meet today’s most challenging customer demands.

Confluent’s Partner Programs

We've designed a robust suite of partner programs, each tailored to different business models and objectives, all with the goal of helping our partners unlock new revenue streams, deliver exceptional customer value, and become leaders in the real-time, AI-driven world. No matter your focus, we have a program built for you.

• Accelerate With Confluent (for SIs): Go to market with the data streaming experts and empower your customers to easily deliver any outcomes dependent on real-time data.

• Connect With Confluent (for ISVs): Integrate Confluent’s DSP directly with your product or service to ensure that your customers have the best, most complete experience for working with real-time data.

• Build With Confluent (for SIs): Leverage our use case accelerators and industry expertise to build joint solutions that unlock new real-time use cases and powerful customer outcomes.

• OEM Program (for ISVs, MSPs, and CSPs): Embed Confluent to drastically simplify delivery of data streaming as a service or the real-time products your customers need.

• Migration Accelerator Program (for SIs): Partner with Confluent and guide joint customers through a seamless transition from any version of Apache Kafka to Confluent with tailored migration offerings.

Become a Confluent Partner Today

Ready to unlock new revenue streams and help your customers thrive in the real-time, AI-driven world? Partnering with Confluent means joining a rapidly expanding ecosystem committed to innovation and mutual success. We're investing in your growth, providing the programs and support you need to build a profitable data streaming business.

*Q2‘25 Earning Calls