Simplifying Omni-Channel Retail at Scale

Target is $75 billion retailer w/~1800 stores, dozens of distribution centers, and a multi-billion dollar e-commerce business. When an event happens in our environment, whether it be a price change or a sale, it is possible that thousands of distinct systems care about it. Learn how Target is using Apache Kafka to simplify data movement and how we run Kafka in a world with thousands of producers/consumers.