Unlock Real-Time Retail: How Data Streaming Is Powering the Future of Commerce

Retail and e-commerce are experiencing a profound transformation driven by rising customer expectations, complex omnichannel ecosystems, and the accelerating role of artificial intelligence (AI) in every touchpoint—from personalized offers to predictive inventory. To remain competitive, brands must shift from siloed, batch-based systems to agile, event-driven platforms that provide real-time insights and decision-making capabilities.

Data streaming is the engine behind this shift. It enables continuous data integration from storefronts, customer relationship management, loyalty platforms, supply chains, and fulfillment systems—ensuring that information is always up to date and actionable. Whether reacting to a customer’s behavior on-site, forecasting demand shifts, or optimizing last-mile logistics, the ability to ingest, process, and act on data in real time is no longer optional. It’s mission-critical.

What you'll learn:

• How retail leaders are using data streaming to modernize inventory management, loyalty platforms, and live commerce.

• Some of the core trends reshaping the industry: omnichannel integration, AI-powered automation, and social-driven engagement.

• How data streaming enables predictive and generative AI,— from real-time recommendations to campaign optimization.

• Real-world examples, such as Swiss retail leader Migros using a single streaming pipeline to optimize logistics and track supply chain operations in real time.

Download the ebook to see how real-time data is reshaping retail,— from dynamic personalization to supply chain agility.