์‹ค์‹œ๊ฐ„ ์›€์ง์ด๋Š” ๋ฐ์ดํ„ฐ๊ฐ€ ๊ฐ€์ ธ๋‹ค ์ค„ ๊ฐ€์น˜, Data in Motion Tour์—์„œ ํ™•์ธํ•˜์„ธ์š”!

360ยฐ ๊ณ ๊ฐ ๋ทฐ

์„ผ์„œ, ์žฅ์น˜ ๋ฐ ๋ธŒ๋žœ๋“œ์™€ ์ƒํ˜ธ ์ž‘์šฉํ•˜๋Š” ๋ฐฉ์‹์ด ๋‹ค์–‘ํ•ด์ง์— ๋”ฐ๋ผ ๊ณ ๊ฐ์˜ ํ™œ๋™์„ ํ•œ ๋ˆˆ์— ํŒŒ์•…ํ•˜๊ธฐ๊ฐ€ ๋งค์šฐ ์–ด๋ ต์Šต๋‹ˆ๋‹ค. ํ•˜์ง€๋งŒ ์ด๋Š” ์„ฑ์žฅ ๋ฐ ๊ฒฝ์Ÿ๋ ฅ ํ™•๋ณด์— ์ค‘์š”ํ•ฉ๋‹ˆ๋‹ค.

๋Œ€๋ถ€๋ถ„์˜ ๋น„์ฆˆ๋‹ˆ์Šค ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜์€ ๊ณ ๊ฐ ํ”„๋กœํŒŒ์ผ ์—…๋ฐ์ดํŠธ, ์ฃผ๋ฌธ ์ฒ˜๋ฆฌ, ํ†ตํ™” ์ถ”์  ์ง€์› ๋˜๋Š” ์›น ์‚ฌ์ดํŠธ ํด๋ฆญ์ŠคํŠธ๋ฆผ ์ˆ˜์ง‘๊ณผ ๊ฐ™์€ ๋ช‡ ๊ฐ€์ง€ ์ƒํ˜ธ ์ž‘์šฉ์„ ์ฒ˜๋ฆฌํ•˜๋„๋ก ์„ค๊ณ„๋˜์—ˆ์Šต๋‹ˆ๋‹ค. ๊ทธ๋Ÿฌ๋‚˜ ์ด๋Ÿฌํ•œ ํŠนํ™”๋œ ์‹œ์Šคํ…œ ๋ชจ๋‘์˜ ๊ฒฐ๊ณผ๋ฅผ ํ™•์ธํ•ด์•ผ๋งŒ ๊ณ ๊ฐ๊ณผ ๊ณ ๊ฐ์˜ ํ™œ๋™์„ ์ „์ฒด์ ์œผ๋กœ ํŒŒ์•…ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•ด ํ†ต์ฐฐ๋ ฅ์„ ์–ป๊ธฐ๋Š” ์–ด๋ ต์Šต๋‹ˆ๋‹ค.

๋งŽ์€ ๊ธฐ์—…๋“ค์ด ๋ฐ์ดํ„ฐ๋ฅผ ๋ชจ๋‘ ์ˆ˜์ง‘ํ•˜์—ฌ ๋ ˆ์ดํฌ์— ๊ฐ€์ ธ๋‹ค ๋ถ“๋Š” ๋ฐฉ๋ฒ•์— ์˜์กดํ•˜๊ณ  ์žˆ์ง€๋งŒ, ๊ทธ ๋ฐฉ๋ฒ•์€ ์œ ์šฉํ•œ ํ†ต์ฐฐ๋ ฅ์„ ๋ณด์žฅํ•˜์ง€๋Š” ์•Š์Šต๋‹ˆ๋‹ค. ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ํ•œ ํ›„ ํ•„์š”ํ•œ ํ†ต์ฐฐ๋ ฅ์„ ์–ป๊ธฐ ์œ„ํ•ด ์ˆ˜ํ–‰ํ•ด์•ผ ํ•˜๋Š” ๋ณต์žกํ•œ ์ž‘์—…์ด ๋‚จ์•„ ์žˆ์Šต๋‹ˆ๋‹ค.

๊ณ ๊ฐ ๊ฒฝํ—˜์€ ์‹ค์‹œ๊ฐ„์ด์–ด์•ผ ํ•ฉ๋‹ˆ๋‹ค.

๋ธŒ๋žœ๋“œ์™€ ๊ธฐ์—…๋“ค์€ ์‹ค์‹œ๊ฐ„์œผ๋กœ ํ†ต์ฐฐ๋ ฅ์— ๋ฐ˜์‘ํ•  ์ˆ˜ ์žˆ๋‹ค๋ฉด ๊ฐ€์žฅ ๋งŽ์€ ๊ฒƒ์„ ์–ป์„ ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค. ์ด๋ฒคํŠธ ์ŠคํŠธ๋ฆฌ๋ฐ ํ”Œ๋žซํผ์— ๊ธฐ๋ก๋œ ์ด๋ฒคํŠธ์— ์˜ํ•ด ํŠธ๋ฆฌ๊ฑฐ๋˜๋Š” ์ถ”์ฒœ ์—”์ง„, ๋งค์žฅ ๋‚ด ์ œ์•ˆ ๋ฐ ๊ณ ๊ฐ ์„œ๋น„์Šค ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜์„ ํ†ตํ•ด ์ƒˆ๋กœ์šด ์ˆ˜์ต์›, ๋†’์€ ํšจ์œจ์„ฑ ๋ฐ ๋” ๋น ๋ฅธ ์˜์—… ์ฃผ๊ธฐ๋ฅผ ์‹คํ˜„ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

Effective Customer 360ยฐ Projects Have:

Confluent offers a data in motion platform upon which you can unite all your systems, data sources, and applications into a global, scalable, event-driven architecture.

์‹ค์‹œ๊ฐ„ ๋ฐ์ดํ„ฐ

์‚ฌ์šฉ์ž ๋ฐ์ดํ„ฐ๋Š” ์ด๋ฒคํŠธ ์ŠคํŠธ๋ฆฌ๋ฐ ํ”Œ๋žซํผ์„ ๋”ฐ๋ผ ํ๋ฅผ ๋•Œ ์ด ์‚ฌ์šฉ์ž์˜ ํ”„๋กœํŒŒ์ผ, ๋‹ค๋ฅธ ์‚ฌ์šฉ์ž์˜ ํ”„๋กœํŒŒ์ผ ๋˜๋Š” ์ด๋ฒคํŠธ ๊ธฐ๋ฐ˜ ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜์„ ํ†ตํ•ด ์‹ค์‹œ๊ฐ„์œผ๋กœ ์‘๋‹ตํ•˜๋Š” ๋‹ค๋ฅธ ์ถ”์„ธ ์ „๋ฐ˜์˜ ๋‹ค๋ฅธ ์ด๋ฒคํŠธ์™€ ๋น„๊ตํ•˜์—ฌ ํ•˜๋‚˜ ์ด์ƒ์˜ ๊ธฐ๋ก ์‹œ์Šคํ…œ์—์„œ ์œ ์ง€๋  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์‚ฌ์ผ๋กœ ์ œ๊ฑฐ

๋Œ€๊ธฐ์—…์—์„œ ์‚ฌ์ผ๋กœ๊ฐ€ ์ƒ์„ฑ๋˜๋Š” ๊ฒƒ์€ ๋‹น์—ฐํ•œ ์ผ์ž…๋‹ˆ๋‹ค. ์ด๋ฅผ ์ดํ•ดํ•˜๊ณ  ์•„ํ‚คํ…์ฒ˜๋ฅผ ์ด์— ๋งž๊ฒŒ ์กฐ์ •ํ•ด์•ผ๋งŒ ๋‹จ์ผ ์†Œ์Šค๋ฅผ ํšจ๊ณผ์ ์œผ๋กœ ์ˆ˜์ง‘ํ•  ์ˆ˜ ์žˆ์Šต๋‹ˆ๋‹ค.

์‘๋‹ต์„ฑ

์ด๋ฒคํŠธ ๊ธฐ๋ฐ˜ ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜์€ ํ˜„๋Œ€์ ์ธ ๋””์ง€ํ„ธ ๊ธฐ์—…์„ ์œ„ํ•ด ํ™•์žฅ์„ฑ์ด ๋›ฐ์–ด๋‚˜๊ณ  ์ž๋™ํ™”๋œ ์‘๋‹ต์„ฑ์„ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค. ๊ณ ๊ฐ 360 ํ”Œ๋žซํผ์€ ๋งค์ผ ์ˆ˜์กฐ ๊ฐœ์˜ ์ƒˆ๋กœ์šด ๋ฐ์ดํ„ฐ ํฌ์ธํŠธ์˜ ํ˜•ํƒœ๋กœ ์ˆ˜์ง‘๋˜๋Š” ์ƒˆ๋กœ์šด ์ •๋ณด๋ฅผ ํ†ตํ•ด ์ „๋ก€ ์—†๋Š” ๊ฐ€์น˜๋ฅผ ์ฐฝ์ถœํ•  ์ˆ˜ ์žˆ์œผ๋ฉฐ, ์‹ฌ์ง€์–ด ์ „์ฒด ์—…๊ณ„๋ฅผ ์žฌํŽธํ•  ์ˆ˜๋„ ์žˆ์Šต๋‹ˆ๋‹ค.

A Central Nervous System for Customer Data

What has been missing in the architectural puzzle is a data in motion platform. Notably, itโ€™s low-latency performance and ability to consolidate different streams into a single view of customers that is updated continuously in real time. By providing a common standard for organizations to share, process and distribute data, data in motion platforms can help to maximize positive customer interaction and engagement.

Placing a data in motion platform at the heart of a business enables the discovery of new business opportunities. By both centralizing data across the company, and simultaneously distributing it to every application or system, new insights can reveal unexpected ways to build new revenue sources.

Why a Data in Motion Platform Helps

Establish a single source of truth: a data in motion platform can connect sensors, systems and applications that are generating data every second to create a single combined view of every prospect. This makes it much simpler to leverage the right tool for the task at hand.

์ŠคํŠธ๋ฆผ ์ฒ˜๋ฆฌ๋กœ ์ •ํ™•ํ•˜๊ณ  ์ฆ‰๊ฐ์ ์ธ ํ†ต์ฐฐ๋ ฅ ์ œ๊ณต

์ด๋ฒคํŠธ๊ฐ€ ์ŠคํŠธ๋ฆฌ๋ฐ๋  ๋•Œ ๊ธฐ์—…์€ ์ด๋™ ์ค‘์ธ ๋ฐ์ดํ„ฐ์— ๋Œ€ํ•ด ํ”„๋กœ์„ธ์Šค๋ฅผ ์‹คํ–‰ํ•ด์•ผ ํ•ฉ๋‹ˆ๋‹ค. ์ŠคํŠธ๋ฆผ ์ฒ˜๋ฆฌ๋Š” ์‚ฌ์šฉ์ž๊ฐ€ ์ƒ์„ฑํ•œ ์ด๋ฒคํŠธ ๋ฐœ์ƒ ์‹œ ์ด์— ๋Œ€ํ•œ ์กฐ์น˜๋ฅผ ์ทจํ•˜๋ฉด์„œ ์‚ฌ์šฉ์ž ์•ž์— ๋†“์„ ์ˆ˜ ์žˆ์„ ๋งŒํผ ๋น ๋ฅธ ์—ฐ์† ํ”„๋กœ์„ธ์Šค๋ฅผ ์‹ค์‹œ๊ฐ„์œผ๋กœ ์‹คํ–‰ํ•ฉ๋‹ˆ๋‹ค.

๋น„์ฆˆ๋‹ˆ์Šค์˜ ์ค‘์‹ฌ์—์„œ ์‹ค์‹œ๊ฐ„์œผ๋กœ

์‹ค์‹œ๊ฐ„ ์ด๋ฒคํŠธ ์ŠคํŠธ๋ฆผ์„ ์‚ฌ์šฉํ•˜๋ฉด ๊ธฐ์—…์—์„œ๋Š” ๋” ์ด์ƒ ๊ด€๋ จ์ด ์—†๋Š” ์ •๋ณด๋ฅผ ์ „๋‹ฌํ• ๊นŒ ๊ฑฑ์ •ํ•  ํ•„์š”๊ฐ€ ์—†์Šต๋‹ˆ๋‹ค. ์‹ ๋ขฐํ•  ์ˆ˜ ์žˆ๋Š” ๊ณ ๊ฐ€์šฉ์„ฑ ๋ถ„์‚ฐ ์‹œ์Šคํ…œ์œผ๋กœ ํ•ญ์ƒ ํ™œ๋™์„ ํŒŒ์•…ํ•˜๊ณ  ๋‹ค์Œ ์กฐ์น˜๋ฅผ ์ ์ ˆํ•˜๊ฒŒ ๊ด€๋ฆฌํ•˜์‹ญ์‹œ์˜ค.

Explore Common Use Case Recipes

Go from idea to proof-of-concept with a toolkit of code samples for the most popular use cases for a 360o view of your customers

Understand User Behavior with Clickstream Data

Analyze Customerโ€™s Online Journey

Build Customer Loyalty Schemes

Create Geolocation Alerts and Promotions

Why Customers Love Confluent

RBC

RBC

"RBC๋Š” ์‚ฌ๋žŒ์„ ๋Œ€์ƒ์œผ๋กœ ํ•˜๋Š” ๋น„์ฆˆ๋‹ˆ์Šค์ž…๋‹ˆ๋‹ค. ๊ธˆ์œต ๊ธฐ๊ด€์œผ๋กœ์„œ ํ•ญ์ƒ ๊ณ ๊ฐ์„ ์ตœ์šฐ์„ ์— ๋‘๊ณ , ๊ณ ๊ฐ์ด ์šฐ๋ฆฌ๋ฅผ ๋ฏฟ๊ณ  ๋ˆ์„ ๋งก๊ฒผ๋‹ค๋Š” ์‚ฌ์‹ค์— ๊ฒธํ—ˆํ•œ ์ž์„ธ๋ฅผ ๊ฐ–๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. ๊ณ ๊ฐ์ด ๋ฏฟ๊ณ  ๋งก๊ธด ๋ˆ์„ ์ž˜ ๊ด€๋ฆฌํ•˜๊ธฐ ์œ„ํ•ด ๊ณ ๊ฐ์ด ์›ํ•˜๋Š” ์ƒํ˜ธ ์ž‘์šฉ ๋ฐ ์ง€์› ๋ฐฉ์‹์„ ๋ฐ˜์˜ํ•˜๋Š” ์ œํ’ˆ๊ณผ ์„œ๋น„์Šค๋ฅผ ๊ฐœ๋ฐœํ•˜๋Š” ๋ฐ ์ฃผ๋ ฅํ•˜๊ณ  ์žˆ์Šต๋‹ˆ๋‹ค. Kafka๋Š” ์ด์ „๋ณด๋‹ค ํ›จ์”ฌ ํšจ์œจ์ ์ด๊ณ  ๊ฐ•๋ ฅํ•˜๋ฉฐ, Confluent๋Š” ์• ํ”Œ๋ฆฌ์ผ€์ด์…˜ ๊ตฌ์ถ• ๋ฐฉ์‹์— ํ›จ์”ฌ ๋” ๋งŽ์€ ๊ฐ€์น˜๋ฅผ ์ œ๊ณตํ•ฉ๋‹ˆ๋‹ค."

RBC์˜ Enterprise Cloud ๋ถ€๋ฌธ ์—”์ง€๋‹ˆ์–ด๋ง ์ฑ…์ž„์ž Mike Krolnick

Letโ€™s Get Started

As founders and original creators of Apache Kafka, weโ€™ve extended Kafka to create a truly secure, resilient and compliant data in motion platform thatโ€™s available across hybrid and multicloud environments.

Confluent

Fully managed service

Fully managed, cloud-native service for Apache Kafka

Deploy in minutes. Pay as you go. Available everywhere your data needs to be.